Online Tech Rebrands as Otava

The web hosting company Online Tech has announced it has rebranded as Otava. The company claims the new name better reflects its staff, partnerships, vision, and commitment to providing exceptional hosting services.

Online Tech started life in 1994 and initially provided regional dial up internet services. The company then moved into data hosting and colocation services and was one of the first web hosting providers to offer a HIPAA-compliant hosting service for healthcare organizations in the United States.

While the name Online Tech has served the company well for 25 years, the company has recently been enjoying a period of sustained growth and has expanded its operations globally and developed a range of new services, helped by investment from Schurz Communications in February 2018 and the acquisition of the cloud infrastructure assets of Neverfail in December 2018.

The name change was required to better reflect the company’s vision and position as both a channel-ready partner and a provider of enterprise-ready cloud solutions. The new company name has two meanings. It means to take a musical note one higher octave, which reflects the company’s commitment to elevate itself and raise the bar in cloud services through its dedicated customer support and operations teams. The second meaning is Ursa Major in Finnish; one of the brightest constellations in the sky.

The name change is naturally accompanied with a new corporate logo, which incorporates a circle on top of a gently curving line “that represents the company’s rebirth and dedication to rising above all expectations.” The logo features a new strapline – Expect Exceptional – which confirms that the company is committed to providing an exceptional level of service to current and future clients, service providers, and channel partners.

“Expect exceptional is more than a tagline; it’s a promise that our client-first, never-stop mindset is ingrained in our culture. Everyone at Otava is passionate about the common purpose of providing service and results beyond anyone’s expectations,” said Otava CEO, Brad Cheedle.

Author: Steve Alder has many years of experience as a journalist, and comes from a background in market research. He is a specialist on legal and regulatory affairs, and has several years of experience writing about HIPAA. Steve holds a B.Sc. from the University of Liverpool.