Estipona Group Awarded Compliancy Group’s Seal of HIPAA Compliance
The Nevada-based creative marketing agency, Estipona Group, has achieved compliance with the federally mandated standards of the Health Insurance Portability and Accountability Act (HIPAA) and has demonstrated its commitment to protecting the privacy and security of its clients’ patient health information.
Estipona Group works extensively in healthcare and the company’s marketing work often has a direct impact on people’s lives and health. The agency currently represents Immunize Nevada, a statewide agency working to protect individuals from diseases and illnesses prevented by vaccines, and Nevada Health Centers, a federally qualified health center that provides access to quality healthcare services throughout Nevada. As a HIPAA-compliant agency, Estipona Group works closely with public health partners to ensure all communications are sound, ethical, and lawful.
Estipona Group partnered with Compliancy Group to ensure the agency was fully compliant with all provisions and implementation specifications of HIPAA and the HITECH Act and used Compliancy Group’s proven HIPAA methodology, which includes a 6-stage risk analysis and remediation process. After completing that process and having the company’s compliance plan assessed, Compliancy Group awarded the HIPAA Seal of Compliance to the marketing agency.
“HIPAA is the highest standard of client data protection,” said Estipona Group president and CEO, Edward Estipona. “We understand the importance of protecting our clients’ sensitive information, and earning this seal ensures we have the systems and structures in place to ensure the safety of their patient data.”
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The HIPAA Seal of Compliance confirms the agency has implemented comprehensive policies and procedures to ensure the confidentiality and integrity of client and patient data and is committed to ensuring its healthcare clients’ data are safe and secure. In completing this rigorous compliance process, Estipona Group can now provide enhanced services as knowledgeable HIPAA-compliant marketers.
The HIPAA Seal of Compliance demonstrates Estipona Group has implemented and is committed to maintaining:
- Administrative, technical, and physical safeguards of the HIPAA Security Rule.
- Remediation plans designed to properly adjust any gaps discovered in audits of the agency.
- Inclusion of policies and procedures that will address HIPAA regulatory compliance.
- A training program for all employees that demonstrates policy and procedural understanding and compliance.
- An audit of the agency’s documentation.
- The completion and management of a Business Associate Agreement.
- A comprehensive procedure for incident management in the event of a data breach or potential violation of HIPAA compliance.
“Achieving HIPAA compliance was complicated but well worth the agency’s investment of time and infrastructure adjustments,” explains Estipona. “Protecting personal data is one of the great challenges of the digital age and we are pleased that now our clients will have the highest assurance that we will be good stewards of their patients’ sensitive health information in their marketing communications.”
